Answer your most common customer questions instantly — 24/7, without staff involvement.
The same 10 questions get asked over and over: hours, pricing, service area, what to expect, how to schedule. Every time a staff member answers these manually, it's time that could be spent on revenue-generating work. A well-trained FAQ chatbot or SMS bot can handle 60-70% of routine inquiries automatically, freeing your team for the complex stuff.
Ask your front desk or customer service team: what are the 20 questions they answer every single week? Document the exact answers you want given.
Decide where the bot will live: website chat widget, SMS, Google Business Chat, or Facebook Messenger. For most SMBs, SMS is highest engagement.
Input your Q&A pairs into your chosen platform (GHL, Tidio, Intercom, or a custom GPT). Include hours, pricing ranges, service area, policies, and booking instructions.
If the bot can't answer, or if a user asks to 'speak to a person,' route the conversation to a human immediately. Never trap users in an AI loop.
Have team members test it with actual questions customers ask. Refine answers that are confusing or incomplete.
Review unanswered questions weekly for the first month. Every gap is a training opportunity.
Use these templates as-is or customize for your business.
Hi! You've reached [Business Name]. I'm an AI assistant — I can answer questions about our services, hours, and pricing. What would you like to know? (Reply HUMAN any time to talk to our team.)
Our hours are [Hours]. We're closed on [Days]. For after-hours emergencies, call [Emergency Number]. Would you like to schedule an appointment?
Our [service] starts at [price range]. Final pricing depends on [factors]. Would you like a free quote? I can connect you with our team right now.
Get a new AI workflow every week. Prompts, tool stacks, and ROI math included.
Don't deploy a bot for high-stakes first contacts where trust is critical (e.g., someone calling about a legal emergency or dental pain). The bot should feel helpful, not like a barrier. Always make it easy to reach a human.
A phased approach to get this workflow running and delivering ROI.
Days 1–30
Build Your Knowledge Base
Days 31–60
Refine Accuracy & Handoff
Days 61–90
Expand & Integrate
Same workflow, tuned for your niche with tailored copy, examples, and ROI numbers.
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One practical AI workflow per week. No fluff.
Get the full guide with step-by-step setup, workflow templates, and copy-paste assets.