Fin (formerly Intercom)
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AI-first customer messaging platform for support, onboarding, and engagement.
Overview
Intercom has gone all-in on AI with their Fin AI agent that can resolve up to 50% of support conversations automatically. Beyond chat, it handles email, product tours, onboarding flows, and proactive messaging. For SMBs with a digital product or online service, Intercom combines support and marketing in one tool. Intercom, Inc. renamed itself Fin in May 2026, and Salesforce completed its acquisition of the company on 2026-09-10; the help desk is still sold as Intercom at intercom.com, with the corporate site at fin.ai.
Pros & Cons
Pros
- Fin AI agent resolves tickets automatically
- Combined support and marketing
- Excellent product tours and onboarding
- Modern, user-friendly interface
Cons
- Pricing adds up quickly with AI resolutions
- Can be expensive for high-volume support
- Feature depth requires time to master
Workflows that use Fin (formerly Intercom)
Get a new AI workflow each week — many feature Fin (formerly Intercom) and other tools in this category.