Free session recordings, heatmaps, and AI-powered insights from Microsoft — no limits, no tiers.
Analytics comparison
Pricing, pros, cons, and ideal use cases — side by side.
Free session recordings, heatmaps, and AI-powered insights from Microsoft — no limits, no tiers.
Open-source product analytics with session recording, feature flags, and A/B testing in one platform.
| Microsoft Clarity | PostHog | |
|---|---|---|
| Pricing | FreeFree forever with no limits. | FreemiumFree up to 1M events/month. Self-host free. Pay-as-you-go past free tier. |
| Category | Analytics | Analytics |
| Ideal for | Any SMB with a websiteEcommerceBootstrapped Startups | SaaSDevelopersProduct TeamsTech-forward SMBs |
Microsoft Clarity is the lighter-weight option (Free), while PostHog sits higher on the pricing ladder (Freemium). Microsoft Clarity is built around any smb with a website; PostHog leans more toward saas. Shortlist the one whose strengths line up with your biggest constraint.