BoulevardPaid
Booking, point of sale, charting, and marketing for salons, spas, and med spas, with Beau — a new AI phone receptionist priced per location.
Salon & Spa comparison
Boulevard vs Zenoti
Pricing, pros, cons, and ideal use cases — side by side.
ZenotiEnterprise
Salon, spa, and med spa management with an unusually deep bench of AI agents — receptionist, lead manager, scribe, retention, and inventory.
At a glance
| Boulevard | Zenoti | |
|---|---|---|
| Pricing | PaidEssentials $143/mo per location (up to 5 providers); Premier $234/mo per location (unlimited providers; shown as normally $293, limited-time fall pricing for new customers); Prestige $328/mo per location (includes Forms; normally $410); Enterprise is a bespoke plan. Annual billing saves 10%. Add-ons: Forms starting $65 per month per location; QuickBooks integration $45 per month per location; ePrescribe $45 per prescriber. Beau AI receptionist $125/mo per location for 200 minutes, then $0.60 per minute. As read on the vendor's pricing and AI receptionist pages in early October 2026. | EnterpriseNot published — demo and custom quote, typically priced per location and per employee with AI modules quoted on top. Ask which AI agents are included in the base platform versus billed separately, and what the implementation and data-migration fee is. |
| Category | Salon & Spa | Salon & Spa |
| Ideal for | Salons and spas that want an AI receptionist inside the booking systemMed spas prioritizing client experience and online booking conversionMulti-location groups that want per-location pricing and central controlOwner-operators moving off a legacy scheduler with a phone problem | Med spas running injectables, laser, and weight-loss programsMulti-location salon and spa groupsFranchise wellness and fitness brandsPractices that need HIPAA-ready clinical documentation alongside booking |
Pros & cons
Boulevard
Pros
- Beau AI receptionist answers, filters spam, and sends booking links, priced per location
- Polished, modern interface with Precision Scheduling
- Offset processing-fee program (clients pay 3%, you pay 1%) and pay-per-use messaging
- Full price ladder and add-on prices published
- Scales from one location to multi-location groups
Cons
- Higher price point across all plans, per reviewers
- Contract commitment (12 months per third-party reviews)
- Forms and QuickBooks are paid add-ons
- Clinical documentation is less robust than Mangomint's
- Current prices are a limited-time offer — confirm the renewal rate
Zenoti
Pros
- Deepest set of purpose-built AI agents in salon and spa software
- AI Scribe produces HIPAA-ready SOAP notes for medical aesthetics
- AI acts on the booking, payment, and client data Zenoti already holds
- Built for multi-location and franchise operations
- Consolidates booking, POS, marketing, and AI into one vendor
Cons
- No published pricing and a multi-location sales motion
- Overbuilt and overpriced for a single small studio
- Implementation and data migration are a real project
- AI agent quality varies by module — evaluate the two you actually need
- Platform lock-in once client history and notes live inside it
Which should you choose?
Boulevard is the lighter-weight option (Paid), while Zenoti sits higher on the pricing ladder (Enterprise). Boulevard is built around salons and spas that want an ai receptionist inside the booking system; Zenoti leans more toward med spas running injectables, laser, and weight-loss programs. Shortlist the one whose strengths line up with your biggest constraint.
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